AI visibility for businesses

Your customer no longer searches.
They ask.

And the AI doesn't hand them ten links. It gives one answer, with one or two recommended companies. Citato makes sure that when the AI answers, it's your name, not your competitor's.

Get a free auditSee what happens →
€0for the first audit
0 monthslock-in
4–8 weeksto the first measurable change
AI
AI answer
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01

There were ten links. Now there's one answer.

Scroll, and watch what happens to the old search results.

You didn't move down the list. You were left out. That's the difference between old search and new, and it's why Citato exists.

hair salon stockholm
First result · ad
www.example.com
A description nobody reads, but it is there.
Second result · ad
www.example.com
A description nobody reads, but it is there.
A salon's website
www.example.com
A description nobody reads, but it is there.
Another salon
www.example.com
A description nobody reads, but it is there.
Map results
www.example.com
A description nobody reads, but it is there.
A directory site
www.example.com
A description nobody reads, but it is there.
A review portal
www.example.com
A description nobody reads, but it is there.
A blog post
www.example.com
A description nobody reads, but it is there.
A third salon
www.example.com
A description nobody reads, but it is there.
A fourth salon
www.example.com
A description nobody reads, but it is there.
Which is the best hair salon in Stockholm?
Based on reviews and listed services, I'd recommend two places:
1. A salon that described exactly what it does
2. Another whose details match everywhere
Yours isn't in it.
↓
0

answer is what AI gives. Not ten links. If you're not in it, you don't exist in the decision.

0%

% is roughly the share of AI citations that come from third-party sources. Your own website isn't enough.

4–8

weeks for AI engines to re-process your site after the foundation work, and for the first change to become measurable.

Based on industry benchmarks. Exact figures vary by market and sector, which is why we measure each client separately.

02

SEO optimises to be listed. We optimise to be recommended.

Many agencies will say “that's included in SEO”. It isn't. Google's link list and the AI's single answer need different techniques, different measurement and a different goal.

Traditional SEO

Ranking in a link list

  • Optimises for keywords
  • Goal: Google's first page
  • Success measured by position
  • You're one of ten results
  • AI is bolted on afterwards
Citato

Recommendation in the AI's answer

  • Optimises for entities and citable knowledge
  • Goal: be one of the one or two names recommended
  • Success measured by citations, per engine
  • One answer, one name: yours
  • Built exclusively for this, not as a by-product
03

For every business whose customers do their research before deciding.

If anyone ever asked a friend “who would you recommend?”, today they ask the AI the same thing. The stakes are the same in every industry: being in the answer.

Legal

Law firms

“Which lawyer handles property law in my area?” In trust-based decisions, the first recommendation wins.

Health

Private clinics

“Where should I go for a private dermatologist?” Patients follow the AI's suggestion, not the ad.

Finance

Accountants, advisors

“Which accountant would you recommend for a small business?” Expertise has to be proven to the AI too.

Beauty

Salons, aesthetics

“Where's the best balayage nearby?” Local search is AI search now.

Industry

Manufacturers and B2B services

“Which supplier is a reliable B2B partner?” The long decision path starts with the AI.

And beyond

Your industry too

If you have customers who choose, there's something at stake. The free audit shows where you stand.

04

Check for yourself where you stand. Now, for free.

Enter your website address and the auditor checks live what a machine genuinely can: structured data, AI-crawler access, llms.txt, technical foundations, accessibility. What can't be measured automatically, we don't pretend to: those points get a manual check instead.

130+checkpoints
11categories
0sign-up required

An honest tool: it shows separately what was measured by machine and what needs an expert's eye. The total score isn't inflated.

Launch the auditor
05

Not magic. A system.

We don't promise a guaranteed first place, because nobody can keep that promise. What we deliver: every step that maximises your odds, and measurement so you can see it.

01

Audit

We measure how the AI sees you today: whether you appear, what it finds about you, where competitors are ahead. A concrete, prioritised action list.

02

Foundation

Structured data, a clean entity definition, consolidated business data. We make it unambiguous to the machine who you are, what you do, for whom and where.

03

Citability

Sourced, extractable knowledge around your brand, on your site and beyond it. Not AI spam. Verifiable content.

04

Measurement

We track where and for which questions you appear, per engine. Regular re-scoring, transparent reporting. Data, not feelings.

06

Start free. Stay because it works.

No lock-in, no hidden fees. We want the results to keep you, not the contract.

The first step is free.

A full AI visibility audit: where you appear now, where your competitors do, what needs doing. We walk through it together and tell you honestly whether it's worth pursuing.

Request an audit

Foundation

One-time technical build: Schema.org, entity structure, llms.txt, AI-crawler setup, business-data consolidation, citable content blocks. This is the work that makes the machine understand you.

€1,490one-time
Monthly, three tiers No lock-in
Core
One location, one specialty. Keep what we built.
€390
/ month
  • Monthly visibility monitoring
  • Quarterly content refresh
  • Monthly report
  • Email support
Choose this
Growth
More query sets, active building. Where most serious businesses sit.
€690
/ month
  • Multiple query sets tracked per engine
  • Monthly content refresh
  • Competitor monitoring
  • Monthly report + review call
  • Priority response time
Choose this
Dominance
Crowded market, multiple locations or services. Own the answers.
€1,290
/ month
  • Everything in Growth
  • Bi-weekly fine-tuning
  • Off-site entity building
  • Multiple locations / services
  • Direct access
Choose this

Cancel anytime. The final quote depends on your company's size and market; we clarify this in the free audit. Prices exclude VAT where applicable.

07

Worth knowing.

No, and anyone who guarantees it isn't being honest. AI engines don't work like Google, where you configure something and rank. What we do: use every proven method to maximise your odds, and measurably track where you appear.
No. SEO optimises for Google's link list with keywords and measures position. We build for the AI's single answer: entities, citable knowledge, external sources, and we measure citations per engine.
Because we want the results to keep you, not the contract. If you don't see the value after a month, you don't have to stay. It also forces us to deliver real work every month.
After the foundation work, AI engines need time to re-process your site. The first changes typically show in monitoring within 4–8 weeks. It's building, not a switch.
Usually not; we work on your existing site. If it's technically very outdated, we'll flag that in the audit, but that's the exception.
Because few people do this well yet, so it's cheaper and easier to get into AI recommendations. In a year or two it will be as crowded as Google's first page is today.
08

Be the answer.

Fill this in and we'll get back to you within 48 hours. The audit is free and without obligation. If it's not worth pursuing, we'll tell you that too.

  • 01You send your company name and website
  • 02We check how the AI sees you today
  • 03We walk through the findings on a call
  • 04You decide whether to go further

We use your details only to prepare the audit. No newsletter, no sharing.

AI visibility for businessesFree audit